
SPRITE // Coca Cola // 2006

For over a year and a half we worked closely with the head office of Coca Cola redesigning the global visual identity system for Sprite. The end result was a concise visual identity system, delivered in a user-friendly 100-page guideline document including ready to use files for almost any application. The system also allowed for local customisation, empowering local markets to create their own content while adhering to a strong over-arching visual identity.

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